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August 26, 2024 / Thought Leadership

Tennis Players: The New Face of Tennis Fandom

The US Open starts on Monday, August 26, 2024, and the world of tennis is buzzing with excitement. But it’s not just the tournament that’s capturing attention – tennis itself is experiencing a renaissance, transforming from a popular sport into a mega-trend that’s influencing fashion, lifestyle, and social media.

Check out the new face of tennis fandom:

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Tennis Players: The New Face of Tennis Fandom

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