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©Connelly Partners. The Defiantly Human Agency.

Want to brief us?

We understand everyone is facing business challenges like never before. If you're looking for some help,
shoot us a note

Need category expertise?

Back

Year Up United

2024 Rebrand

The project

Strategy

Creative

Analytics

Social

Influencer

Media

Design

In the work to close the Opportunity Divide, our client Year Up United is leading the way—and their recent rebrand representing their evolved suite of solutions proves just that. The work they’re doing not only changes lives, it also changes industries. So while we set out to highlight all the tangible services Year Up United offers, we also captured one of the most important things they provide—a renewed self-confidence for the young adults they serve and the impact that makes in the workforce. Together there is nowhere to go but up.

What we did

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Boston University School of Hospitality Administration

Experience Innovation