Want to brief us?

We understand everyone is facing business challenges like never before. If you're looking for some help, shoot us a note

Need category expertise?

©Connelly Partners. The Defiantly Human Agency.

Want to brief us?

We understand everyone is facing business challenges like never before. If you're looking for some help,
shoot us a note

Need category expertise?

Back

USGA Women’s MidAm Tournament

Shoot Their Shot

The project

Creative

Social

PR

Amateur golfers are considered “professional amateurs” because of their level of play, but not once since the US Women’s Mid-Am Championship was created in 1987 has it been televised. So for this year’s championship at Brae Burn Country Club, we asked friends, fans and volunteers to help us give these women the platform they deserve. All they had to do was post photos and videos of the tournament to their social media accounts, and we aggregated all that content onto a custom-built landing page. That way, anyone anywhere was able to follow along, and we could finally help show the world what these women do.

What we did

Previous

The New England Aquarium

Light Up Your Senses