Welcome to Connelly Partners Health. A Defiantly Human approach to healthcare marketing. When you fight to protect the voice of the patient you build a relationship with them that is grounded in humanity. We uncover simple human truths that help you define who you are and what you believe as a brand, then align those values with your audience's needs.
we treat humans like humans.
Truly improving healthcare requires a deeper understanding of your audiences and how they make decisions along their journey. Too often the focus is on the disease and not enough on the patient, so we place our focus on the role of emotion and the things that truly make us human. Let us show you how connecting these insights can help your brand stand out.
What people THINK about your brand or category.What people FEEL about your brand or category.What people FEEL about their lives.What people THINK about their lives.
Conducted keyword PPC campaign and qualitative research study
We identified 3 micro universes, each defined by a descriptive lifestyle and associated behaviors, and developed comprehensive target personas for each
These personas identified targetable behaviors (physical as well as online content consumption and search tendencies) and attitudes that enabled our media planners to target and qualify far more efficiently
Our UX strategists and content developers designed a more conversion-friendly ecommerce platform and online customer experience that fueled business growth
Best Doctors is a robust benefit to large corporations that allows employees to have access to a vast group of medical professionals. By engaging in their service, patients are able to show their case to specialists who will take the time and mental energy to provide a recommendation for treatment. This ensures that the diagnosis is right and allows for proper treatment.
Our fully integrated healthcare marketing capability means that we can holistically develop and measure strategy and creativity through implementation, allowing us to optimize campaigns with efficiency and effectiveness. With offices in Boston, Dublin and Vancouver we provide global perspective and integration while delivering local expertise based on clients’ needs.
Brand + Biz Strategy
Digital + Content Strategy
Research + Friendship Groups
Cultural + Societal Trends
Brand + Unbranded Campaigns
Collateral + Packaging
Full Service Video Production
UX + UI Design
Digital + Traditional + Experiential
Buying + Planning
SEM + SEO
Brand + Awareness Media
Social Channel Strategy
Community Acquisition + Management
Content Planning + Development
Social Media Analytics + Insights
Measurement + Data Strategy
Campaign Reporting + Analysis
Conversion Rate Optimization
A/B + Multivariate Test Design
Managing Director, CP Health
A believer that experience and perspective allow us all to develop more impactful solutions. Steve leads by example - whether it's building a brand launch strategy or developing a marketing plan.
Determined to discover the real motivators that drive us all, Scott blends Anthropology and traditional research to unearth the WHY behind people’s actions. He leads our strategy and research group responsible for providing the insights that inspire our holistic solutions for our clients.
Working in service of humans, Marc is passionate about seeing their worlds and his clients’ brand from all sides to find opportunity at the intersections. His collaborative approach to identifying and activating insights proves that all people can be creative strategists.
Unyielding in her charge to understand how people consume content and how to reach them in the most efficient way. Michelle leads a team equally committed to finding new and innovative ways to connect brands with their target audiences.
Where most people see numbers and percentages, Brian sees opportunity for his clients. His integrated approach lets his team engage right from the start - ensuring a cohesive plan that can tie back to the business objectives.
Personifying a unique blend of innovation, disruption, and a splash of nerd, Scott leads the delivery of high impact digital solutions for our clients including UX Design, Creative Technology, SEO and E-mail marketing.
A copywriter by trade, a listener at heart. Nick has a rare ability to absorb direction, feedback and sentiment - and then transform it all into work that elevates the brand in ways clients never imagined possible.