City Year

Sound Of Change

The project

Strategy

Creative

Analytics

Media

Technology

City Year is a Fortune 100-renowned education non-profit that unites young adults looking to help public school students. We were tasked with figuring out just what it is that truly motivates a whole new generation (we’re looking at you Gen Z) to spend a year in service, because even inspiration needs a little inspiration. And that’s exactly what we did.

Learn more about CP Education here.

What we did