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Want to brief us?

We understand everyone is facing business challenges like never before. If you're looking for some help, shoot us a note

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©Connelly Partners. The Defiantly Human Agency.

reach out

Want to brief us?

We understand everyone is facing business challenges like never before. If you're looking for some help,
shoot us a note

Looking for specific CP Brands?

Back

Gorton’s Seafood

Stick with Fish

The project

Strategy

Creative

Analytics

Social

Influencer

Media

Shopper

Technology

PR

Converting the fish stick hesitant into fish stick loyalists is easy. Get them to take one bite. We traveled to where frozen fish stick skeptics convene- a biker bar, a farmer’s market and a kids’ playhouse. We changed some minds, shared some fish sticks, made some friends. Just by being crunchy.

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Beth Israel Lahey Health

You’re More Than the Job You Do