Samsonite

We Carry the World

The project

Strategy

Creative

Analytics

Social

Influencer

Media

Technology

What a person puts inside their Samsonite bag tells the story of who they are on their life’s journey. It takes a special kind of bag to realize that what’s inside the bag is more important than the bag itself. Where other bags just get your stuff to where you’re going, Samsonite accepts the responsibility to protect, keep organized and respect the contents of your life inside every bag.

What we did