Transport for Ireland

TFI 90 Minute Fare

The project

Strategy

Creative

Transport for Ireland tasked us with informing the people of Dublin about the incredible deal they can get under the TFI 90 Minute Fare. By using their TFI Leap card, passengers can travel around Dublin for only €2 for Adults, €1 for Young Adults & Students, and just 65c if you’re 18 or younger.